It is offered to distribute some projects of Yamal in regions of Russia

The governor of Yamal Dmitry Artyukhov spoke at the sitting of the Council under the President of the Russian Federation on fulfillment of state policy in the sphere of family and children protection, which was held by the Chairperson of the Federation Council Valentina Matviyenko. He spoke about trends in work with children and young people and problems that the region faces.

“The Internet entered life of children, and it is the key challenge. The Internet actually allows children to lead the second life that their parents may not even know about. Many grownups say that they could not imagine what they were doing, what they were watching, with whom they were communicating, what their child was writing in social networks”, said Dmitry Artyukhov. – “There are two areas in which we work: we create an alternative for children, involve them in our projects, and monitor what is happening in the network, support positive trends and work against negative ones”.

In Yamal there are 111 thousand residents aged from 14 to 30 years old and 190 thousand children (under 18 years old), as the press service of the governor of Yamal informs. The media channel “YaMolod” (I am young) was created in Yamal in social networks Vkontakte, Facebook and Instagram to convey information to the youth audience. The channel’s audience makes 350 thousand people.

“It is very important to speak the same language with the audience. The main task of the project team is to be always in communication with the audience, to prepare high-quality content and to launch new formats for greater involvement of the youth audience of the region. With help of this channel we try to fit into positive trends that exist in the network today. The authors of the channel find stories in Yamal, examples of self-actualization that will inspire other young people”, the head of the region said.

The project “Russia is the country of heroes” is very popular among schoolchildren of Yamal. This is a quest, in which children perform various tasks related to biography of heroes of Russia or the Soviet Union. At the end of the road they have the opportunity to meet and communicate with a hero personally. It is planned to extend the project, adding meetings with those, who have made a heroic feat in usual life.   

Another project – “Polar Spirit” — is focused on ecological education of young people. Its participants come to an island in the middle of a mountain river in isolation from civilization. They see garbage left by tourists and help to restore nature of the Arctic and the Polar Urals. Every year more and more applications to participate in the project come from young people not only from Yamal, but also from all over Russia. Now the project can include 100 participants. The possibility to increase the number of participants next year is being considered.  

In addition, the voluntary cyber-druzhina (the note: cyber security team of volunteers) was created in Yamal. Activists and bloggers monitor negative trends in the network that threaten children; also they help to identify positive trends and projects.  

Valentina Matviyenko marked the experience of Yamal in work with children and youth and recommended the Ministry of education of the Russian Federation to consider the opportunity to distribute it in other regions.